Lucero to Host First Edition of Latin American Music Awards
Lucero to Host First Edition of Latin American Music Awards
Excerpt: Billboard
The first-ever Latin American Music Awards has found its host in Mexican superstar Lucero, also known as Latin America’s sweetheart. Far from a rookie, Lucero has hosted the Latin Grammy Awards eight times and the Mexican Telethon since 1997, as well as telethon editions in Chile, Guatemala, El Salvador and U.S. She also coached contestants on the first season of La Voz México.
The musical event, taking place Oct. 8 from the Dolby Theater in Hollywood, will begin with a one-hour red carpet pre-show special at 8 p.m. ET, followed by the awards show at 9 p.m. ET, to be broadcast live simultaneously on Telemundo and NBC Universo. The night will culminate at 11:35 p.m. ET, with the exclusive behind-the-scenes special Latin American Music Awards: Acceso VIP.
The night won’t be short on talent -- and we’re not just talking Latin stars. Confirmed performers for the Latin AMAs include Paulina Rubio, Daddy Yankee, Jesse & Joy, Reik, Farruko, Fonseca, Shaggy, Lil Jon, Yandel, Natalie La Rose, Jencarlos Canela, Luis Coronel, CD9, Gloria Trevi, Gerardo Ortiz, Il Voloand DJ Alex Sensation.
The show will also include a musical tribute to the late queen of salsa, Celia Cruz, produced by salsa veteran Sergio George and featuring Colombian sensation Maluma, princess of salsa India, Mexican icon Yuri and singer/actress Aymée Nuviola -- who portrays Cruz in the new Telemundo seriesCelia.